MH370 tragedy: rescue national image, MAS and tourism

Today, Prime Minister Datuk Seri Nasib says in Beijing about the unprecedented disappearance of MH370; it tests the relationship between Malaysia and China and the Government is trying it's best to continue finding the ill-fated aircraft. We need to help the relatives of the 239 victims.
     The MH370 tragedy affects the national image, the national carrier, MAS, and the tourism industry. What are the efforts to rescue these victims?